Service to Buyers Leaves Room for Improvement


In a rising market agents scramble to secure good listings.  It’s a fact that the best agents are the agents with the best listings. Sadly though, in their drive for listings some of the feedback we’ve received is that buyers feel they are often neglected.  This frustration isn’t something peculiar only to South Africa. I’m… Read More Service to Buyers Leaves Room for Improvement

Modern Selling Strategies Shake Up The Market


In an every-changing market modern estate agencies continue to innovate and perfect ways of achieving a property seller the most the market will pay. In previous articles we’ve discussed the conventional way of marketing a home – with a price.  It’s important the list price is correct so as to attract the right buyers.  If… Read More Modern Selling Strategies Shake Up The Market

Agent “Sharing” Strategy Not Always Great For Sellers


It’s time for a frank discussion on the “sharing strategy” that many estate agents use in the Helderberg area. The question that needs to be answered is: Is it really good for the seller? Every property seller wants to sell for the maximum the market will pay – and they’re entitled to that. The only… Read More Agent “Sharing” Strategy Not Always Great For Sellers

Shortage of Property Listings Challenges Agents’ Ethics


We’ve previously reported that this year has seen a significant drop in the numbers of properties listed for sale in the mid-to-lower price ranges – not just in the Helderberg area, but across most markets in South Africa. This is generally good news for property owners in this price range as it means that buyers… Read More Shortage of Property Listings Challenges Agents’ Ethics