Valuable Tips on Where Sellers Should Advertise Their Properties


If marketing and advertising are the keys to achieving the highest possible price in the market, then were are the best places to advertise your property? There are some very powerful marketing vehicles available to ensure you reach the most buyers for your property: Print advertising For decades print marketing was the most widely used… Read More Valuable Tips on Where Sellers Should Advertise Their Properties

Do “For Sale” Boards and Showhouses Make a Difference?


When marketing property it’s not uncommon to get resistance from some sellers when it comes to using “For Sale” boards and Showhouses.  Some sellers are concerned that Showhouses will just attract nosy neighbors instead of genuine buyers.  They are may also be reluctant to let their neighbors and friends know they are on the market… Read More Do “For Sale” Boards and Showhouses Make a Difference?

Modern Selling Strategies Shake Up The Market


In an every-changing market modern estate agencies continue to innovate and perfect ways of achieving a property seller the most the market will pay. In previous articles we’ve discussed the conventional way of marketing a home – with a price.  It’s important the list price is correct so as to attract the right buyers.  If… Read More Modern Selling Strategies Shake Up The Market

Shortage of Property Listings Challenges Agents’ Ethics


We’ve previously reported that this year has seen a significant drop in the numbers of properties listed for sale in the mid-to-lower price ranges – not just in the Helderberg area, but across most markets in South Africa. This is generally good news for property owners in this price range as it means that buyers… Read More Shortage of Property Listings Challenges Agents’ Ethics