It’s well known that the property market is healthy at the moment, especially in the price range R 3 million and below. It’s much easier to sell property in this price range now that it was 2 or 3 years ago. So when you select an estate agent to sell your property now, does it… Read More In a Sellers Market Do I Just List With The Cheapest Agent?
If marketing and advertising are the keys to achieving the highest possible price in the market, then were are the best places to advertise your property? There are some very powerful marketing vehicles available to ensure you reach the most buyers for your property: Print advertising For decades print marketing was the most widely used… Read More Valuable Tips on Where Sellers Should Advertise Their Properties
When marketing property it’s not uncommon to get resistance from some sellers when it comes to using “For Sale” boards and Showhouses. Some sellers are concerned that Showhouses will just attract nosy neighbors instead of genuine buyers. They are may also be reluctant to let their neighbors and friends know they are on the market… Read More Do “For Sale” Boards and Showhouses Make a Difference?
After a solid but stable year in 2014, just what can we expect in the local property market in 2015? Without a crystal ball we’ll have to do our best with some educated assumptions based on current market information. Demand is still healthy in the price range up to R 2.5 million for freehold homes,… Read More The Property Market in 2015
In an every-changing market modern estate agencies continue to innovate and perfect ways of achieving a property seller the most the market will pay. In previous articles we’ve discussed the conventional way of marketing a home – with a price. It’s important the list price is correct so as to attract the right buyers. If… Read More Modern Selling Strategies Shake Up The Market
What do you think of when you think of an estate agent…? While some agents may give the industry a bad name, the majority of estate agents are great people who try their best to deliver a great service, often in very difficult circumstances. Before you judge estate agents, take time to get to know… Read More Show Your Agent a Little Love
We’ve previously reported that this year has seen a significant drop in the numbers of properties listed for sale in the mid-to-lower price ranges – not just in the Helderberg area, but across most markets in South Africa. This is generally good news for property owners in this price range as it means that buyers… Read More Shortage of Property Listings Challenges Agents’ Ethics
The biggest concern a property seller has is that they sell for less than they should. The very thought of underpricing is the stuff nightmares are made of! And so, in order to prevent this, many sellers price too high. We discussed the negative impact of overpricing last week – but it generally means that… Read More Ensuring You Never Sell Below Market Value
It’s by far the most pressing question for property sellers: What is my property worth? Before listing, a seller will call in a few estate agents to get their opinion on market value. Sadly many agents will wander through the property, ask the seller what they would like to achieve, and then agree to the… Read More Who Determines Market Value?
For a while now buyers have been expressing their frustration at the fact that the national property portals and websites are cluttered with listings that are not for sale. With decreasing stock levels the problem has worsened. Estate agents usually advertise property for sale on the Internet by uploading listings to their own company website,… Read More Buyers Frustrated at Website Clutter