Not all estate agents are created equal. So just how do you tell which ones you can trust and will do a world-class job? In answering that question you will need to look both at the estate agency and the individual agent. For most people, selling a property means selling one of your biggest assets.… Read More How To Choose an Agent You Can Trust
As a seller, it’s only natural that you would want to save where you can on your selling costs. One of those significant costs is the estate agents commission. If two estate agencies were offering the exact same marketing, service, and results, and one was considerably cheaper than the other one, then it would make… Read More “Low-Commission” Estate Agents – What You Need to Know
In any market, correctly pricing your home is critical to you selling for the most the market will pay. Why? Because, if you overprice your home you will attract the wrong buyers to your property. These buyers will be expecting a property worth more than yours. They will vote with their feet – and move… Read More Correct Pricing More Critical Than Ever
When you list your property for sale you will be competing with other similar properties. Buyers will shop by comparison – so you need every advantage you can get to ensure you sell first. Here are some ways you can gain an edge. Price creates interest. It’s critically important that you are correctly priced. If… Read More Ensure You Sell Before the Competition Does
It’s what every seller wants, and deserves: selling for the highest possible price. After all, your property is a significant asset, and you’re entitled to maximize its’ value. Just how do you ensure you sell for the most? Simply put, the answer is to create massive buyer competition. That’s the only condition under which a… Read More How to Sell For The Most the Market Will Pay
Technology is amazing! The speed at which it’s developing is frightening. The latest offerings deliver an exciting new viewing experience to property buyers. Never before has it been easier to experience what a property has to offer, from the comfort of your living room – or anywhere in the world. At Harcourts Platinum we’re firm… Read More Augmented Reality Marketing Brings Print to Life
Often a property seller asks an agent roughly how long it will take to sell their property. The answer may have a bearing on when they decide to list their home, and the timing of their move. The two issues that cannot be controlled by an agent are how much a property will sell for,… Read More How Long Will It Take to Sell My Property
From time to time we meet property sellers who decide to sell their property themselves. In our experience there are usually two reasons why a seller may decide to do so: they’ve had a bad experience with an agent, or they wish to save the cost of the agents fee if they can. Both reasons… Read More Selling Privately
That’s a sensitive topic. I guess you could also ask if a heart surgeon charges too much. I’m not suggesting the skills are comparable in any way. But what I would suggest is that the answer to the question is comparable. If the heart surgeon was the best in his field, had an excellent success… Read More Do Estate Agents Charge Too Much?
Creating and maintaining the external features of a property can cost a considerable amount – not just in money, but also in time. Is the investment worth it, and does it make a difference when it comes to selling your property? I always liken the external features of a property – the garden and landscaping,… Read More Curb Appeal – Does it Make a Difference?