We’ve previously reported that this year has seen a significant drop in the numbers of properties listed for sale in the mid-to-lower price ranges – not just in the Helderberg area, but across most markets in South Africa. This is generally good news for property owners in this price range as it means that buyers… Read More Shortage of Property Listings Challenges Agents’ Ethics
It’s by far the most pressing question for property sellers: What is my property worth? Before listing, a seller will call in a few estate agents to get their opinion on market value. Sadly many agents will wander through the property, ask the seller what they would like to achieve, and then agree to the… Read More Who Determines Market Value?
Let’s face it: If you’re a seller you’re spoilt for choice! There are literally hundreds of estate agents to choose from. So just how do you select the best agent for yourself? Sellers generally select an agent using one of two methods. The first method used, is to select the agent that places the highest… Read More Choosing Your Estate Agent
If someone told you that watching TV or movies in colour was a waste of time, and that black and white is perfectly acceptable, what would your response be? For one, you’d wonder what century they were from? We all know that colour is the standard that everyone expects, and has been for decades. To… Read More Your Property and Print Marketing
When you sell your property you definitely have choices. Questions you will be considering are: “Which agent or agents will I list with?” and “Do I list on a sole or open mandate?” The answers to these questions depend on the answer to the following question: “Do you want to just sell your property? Or… Read More Sole Mandates – Do I Really Need One?
It’s hard to believe that 2013 is almost over. It seems like just the other day we were kicking off a new year. Every year brings with it an expectation. So what happened in real estate locally, and what trends have developed? It was initially forecast that property values would experience steady growth of 7… Read More Real Estate Trends of 2013
Every seller wants to find a buyer for his property. But the key to achieving the best price is finding the best buyer, not just any buyer. So how does one achieve this? The first reality to accept is that there is only one pool of buyers. There is no such thing as a Harcourts… Read More How to Find Buyers For Your Property
Effective marketing of your property to buyers is critical to you achieving the price you deserve. It’s so sad when we see sellers making little effort to present their homes well – despite pleas to do so. I often compare the marketing of a property to dating. Back in the day when we went out… Read More How Do I Make My Property Appeal to Buyers?
When selling there are 5 critical issues to consider, of which one is how much commission you will pay. The other 4 are: What is the market value of my property, what marketing will I receive, what is the service I will get, and which agent will I select. The amount of commission you pay… Read More Estate Agents and the Fees You Pay
Sometimes we hear sellers say that agents price properties low and drive prices down. That raises an interesting question: Are agents responsible for affecting the market values of property? The reality of pricing is that it’s the market that determines market value. The market is made up of the buyers. What the agent thinks a… Read More Are Agents Responsible for the Market Value?